Men
and Women are deemed equals but from a general perspective, deserving women
folks, at times, are unable to gain recognition and their due! Poet laureate
Bharathiyar spoke vociferously about the emancipation of women while vehemently
condemning those who try to suppress them in the process of championing their
causes paving way for women empowerment!
The
4th Edition of Homepreneur Awards was launched virtually that was
attended to by a busload of achievers and Judges.
A
view point on that Virtual Presentation...
Homepreneur
Awards - Honouring & Celebrating
Home-based
Women entrepreneurs
She is Back,
Bigger & Better Digitally
www.homepreneurawards.com / www.suyasakthiawards.com
“Think like a queen. A queen is not afraid to
fail.
“Every woman's success should be an inspiration
to another.
“Women don't need to find a voice, they have a
voice, and they need to feel empowered to use it, and people need to be
encouraged to listen.”
“I am not the first woman to multitask. I am
not the first woman to work and have a baby — there are many women who have
done this before.”
So, likewise there are many amazing sayings from
women achievers. No pandemic can stop women from keep doing and achieving, just
as our Brand Avatar along with Sakthi Masala - Homepreneur award will never
miss to recognize them. Here comes the 4th edition, THE
HOMEPRENEUR AWARDS (Suyasakthi Virudhugal) with more celebration,
power, search, eagerness.
The House of Brand Avatar, decided that the efforts
of the unsung women should get some recognition and out of such decision was
born THE
HOMEPRENEUR AWARDS (Suyasakthi Virudhugal). These awards, which have run 3 successful
editions, have created a platform to Recognize, Reward, Celebrate and Transform
such home-based businesswomen who are carrying on diverse business activities
from home starting from baking, tutoring, freelancing, beautician, writing,
healthcare services to catering.
With new and under different topics the 14
categories are Agriculture, Healthcare, Home retail, Arts & Culture, Sports
& Fitness, Food & Beverages, Pandemic leaders Beauty & Wellness,
Education & Literature, Media & Entertainment, Social Welfare,
Differently-abled Home Professionals, Technology, Digital Homepreneurs. If you
are making any income through HOMEPRENEURSHIP, you are eligible to apply for
the award under the various categories mentioned.
The awards are finalized by the following
panel of jury comprised of eminent women from multiple disciplines
Ms.
Rathna Sivaraman- Entrepreneur and Media Personality
Ms.
Veena Kumaravel - Founder, Naturals Salon
Ms.
Nina Reddy- Joint Managing Director, Savera Hotels
Ms.
Aruna Subramaniam – Management Consultant & Trustee Bhoomika Trust
Ms. Sushila Ravindranath – Journalist, Columnist and Business Author
Ms.
Rinku Mecheri - Social Entrepreneur & Founder of Chennai Volunteers
Dr.
Saundarya Rajesh - Founder-President, AVTAR Career Creators & FLEXI Careers
India
Dr. Latha Rajan – Founder, Ma Foi Strategic
Consultants
Ms.
Lakshmi Ravichander – Founder of Event Art
Ms.
Poornima Ramasamy, National Award-Winning Costume Designer & Stylist and
Entrepreneur
Ms.
Krithika Radhakrishnan- Arkay Productions
Ms.
Hema Rukmani – CEO, Thenandal Entertainment
Ms.
Shylaja Chetlur- Founder & Managing Trustee- Cinema Rendezvous
Dr.
Manimekalai Mohan- Managing Trustee & Correspondent, SSVM Institutions
& SSSVM World School, Coimbatore
Dr.
Srinisha Maran- Chairperson Bharath University & Sri Balaji Medical College
Ms
Ravoofa H.K- Media Mason
The
interesting numbers tell the success story and overwhelming popularity of these
awards. The first three seasons involved
thousands of valid nominations from Tamil Nadu (both Offline and Online),
shortlisting of 1800 nominations, one-on-one interviews with 300 entrepreneurs
and finally shortlisting of over 90 women for the coveted awards. There have been workshops and consistent
mentoring support from the Jury Members.
Announcing the 4rd Edition, where the
registration process commences on 21st May and closes on 18th
June, followed by virtual interviews on 26th & 27th
June., culminating in the Virtual Awards Function on 25th July.
Dr. J Radhakrishnan - IAS - Principal Secretary to Government of
Tamil Nadu Health Department launched the website www.homepreneurawards.com / www.suyasakthiawards.com congratulated Brand Avatar for such encouraging
program and he spoke on the importance of women empowerment. He also stressed
on the pandemic, saying the government is taking all necessary steps to
overcome and will soon achieve.
Suhasini Mani Ratnam - Actress, Social Activist shared her experience
being part of the previous seasons of Homepreneur Award. She was in all praise
for the initiative by Brand Avatar, even during pandemic to help and support
the women entrepreneurs which brings positive note during the
trying times.
Mani Ratnam - Indian Film Director wished the entire team
all success for the grand event and initiative. He said women are achievers and
they have every power to succeed. Along
with his better half Ms Suhasini, he launched the first video for Homepreneur
Award Season 4.
Aari, Actor & Social Activist wished
Brand Avatar for the initiative of taking this digital during pandemic and
invited women entrepreneurs to register. He had also promised to voice and
support if any women entrepreneurs need his guidance and support in upbringing
their business. Being a social activist, he was very happy to launch the trophy
of Homepreneur Award Season 4.
All the jury members joined the virtual event and
expressed their eagerness to digitally meet the participants and interview.
They wished all success to participants.
Mr. Hemachandran, CEO of Brand Avatar mentioned
that the three editions of Homepreneur Awards had not only been the recognition
of them but also how Homepreneurs benefited from the engagement that happened
beyond the awards. Their opportunities multiplied, networks increased and
enriched their knowledge through the workshops conducted after the awards. The
introduction of HOMEPRENEUR CIRCLE stems from this, it will go beyond the awards
to help the homepreneurs. We are as eager as the participants and it is
conducted digitally this time.
“It has been an encouraging journey over three
editions, especially now during the pandemic there have been a lot of budding
homepreneur and we expect registrations to steep rise. Season 4 of Homepreneur
Awards will be even more interesting with lot of new categories.
Criteria for selection: Uniqueness
of idea, Scalability and Progress & Revenue
Process: The registrations go through an internal filtration
before being called for virtual interview with the jury members. The entire
process is completely digital and based on the “Criteria for Selection”, the eminent jury members evaluate and
choose the winners from each category. The winners get awarded in the main
event scheduled for 25th July.
About the Organizer:
BRAND AVATAR
Brand Avatar represented by its Founder CEO Mr.
Hemachandran, is a branding and event management firm which over the last few
years brought to life unique and magnificent events, the latest being PRIDE OF
TAMILNADU AWARDS, FASHION PREMIER WEEK, etc. Brand Avatar also delivers a fully
integrated marketing communications program and Brand Management solutions for
companies and individuals alike. Brand Avatar has undertaken this unique
initiative called HOMEPRENEUR AWARDS that will create a platform for awarding
women who are doing business from home to earn or augment their earning.
Brand Avatar also owns The Celebrity Badminton
League, a new league (Sports + Entertainment) that was launched in Chennai in
Jan 2016 and now a PAN-India property with season 1 held in 3 cities and Finals
in Malaysia. Mr. Hemachandran is an active Angel Investor and member of THE
CHENNAI ANGELS and INDIAN ANGELS NETWORK.
The main event is telecast in
Avatar live don’t miss to catch up for the main event digitally on 25th
July
Register @ www.homepreneurawards.com / www.suyasakthiawards.com
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